I love the technical nudges, but the best 'tweak' for reach is still having a soul. You can optimize the door all you want, but if there isn't a warm fire and a real conversation inside, nobody stays for the after-party. Quality over optics, every time.
Susan, this is brilliant and so accurate! So many hacks are so focused on money and growth that they forget to reply to a simple email from a human who wants to connect.
'Soul without signal is a private journal' is a line I’m stealing! For me, the fire for The Road You Lived started when I realized that most people are busy buying the appearance of happiness while their reality is not it. I wanted to write for the people who are tired of the performance and ready to do the heavy lifting of actually being okay.
I love the technical nudges, but the best 'tweak' for reach is still having a soul. You can optimize the door all you want, but if there isn't a warm fire and a real conversation inside, nobody stays for the after-party. Quality over optics, every time.
Susan, this is brilliant and so accurate! So many hacks are so focused on money and growth that they forget to reply to a simple email from a human who wants to connect.
Exactly, Kristi. The most expensive thing you can lose in a growth hack is your accessibility.
The fire inside — that's the thing the tweaks are supposed to let people find. You're right that it's not either/or, though.
The problem I see most often is writers with real warmth who nobody can find. Soul without signal is a private journal.
What made you start writing The Road You Lived. what was the fire that started it for you?
'Soul without signal is a private journal' is a line I’m stealing! For me, the fire for The Road You Lived started when I realized that most people are busy buying the appearance of happiness while their reality is not it. I wanted to write for the people who are tired of the performance and ready to do the heavy lifting of actually being okay.
Yes yes yes. So many people need this.