Stop overthinking your content.
Smarter Substack | Feb 24, 2026
The biggest mistake people make when building digital products is creating something nobody wants to buy.
Plus, a 45-minute system for batching a full week of Notes and a mindset shift for creators who overthink every post.
Here’s what’s worth your time today:
💰 Monetization
3 Things You Should Know Before Creating Your First (or Next) Digital Product — Jari Roomer breaks down why most digital products flop: they're nice-to-haves, not painkillers. Key takeaway: specific, actionable products that solve a pressing problem outsell broad, informational ones every time.
📈 Growth
How to Create a Week's Worth of Notes in 45 Minutes — Matt Giaro shares his batching system for Substack Notes: analyze your top-performing Notes by subscriber conversions (not likes), study what's working in your niche, remix winning content into new angles, and schedule everything in advance. A practical workflow for creators who keep falling off the Notes consistency wagon.
✍️ Writing
If You Overthink Every Post, Read This — Landon Poburan noticed a pattern over two years and thousands of posts: the pieces he almost didn’t publish consistently outperformed the ones he spent hours perfecting. Now, 99 out of 100 times, he hits publish. The lesson: your doubt might be a signal you’re onto something, not a reason to delete the draft.
See you tomorrow.
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