Substack for coaches? Here's the full playbook.
Smarter Substack | May 28, 2026
Thursday. 3 resources. No fluff. Here’s what Substackers need to know today:
🧠 Strategy
How Coaches & Experts Can Use Substack to Win Clients — Social media builds visibility; Substack builds the relationships that actually fill a coaching calendar. Sinem Günel walks through every platform feature and the practical system that turns readers into paying clients without relying on algorithms.
🎯 Case Study
How I Got Referrals, Testimonials, and Help From Other Creators (Without Asking) — Rob Riker spent a month applying one counterintuitive principle from The Go-Giver — and the referrals, testimonials, and creator support showed up without a single ask. The twist: it only works when you stop tracking what you’re owed.
📈 Growth
How Notes Actually Grow Your Substack When You Have Under 100 Subscribers — Writing on-topic Notes when you’re small is the mistake almost everyone makes. Alesia Zakharova shares real data from her sub-100 days — including the one unexpected Note that got 132 likes and 20 new subscribers overnight.
P.S. Building your Substack from scratch? The Substack Starter Kit gives you the step-by-step setup to launch with the right foundation.
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